MBA 625 Business Research Methods
This course advances students ability to think, adapt, build, apply, evaluate, and conduct business research in support of business decision making. Topics include research design process, designing a research proposal, selecting the research instrument, ascertaining reliability and validity of instruments, scale measurements, sampling, and data collection methods, using and interpreting the results of univariate and multivariate statistical techniques, and writing the final report.
Offered
Term 1